Why Join Leisure Travel Alliance?

Leisure Travel Alliance (LTA) has the expertise and knowledge to help you drive sales, grow your business and promote your brand. We strive to support our members while building strong preferred supplier partnerships that will deliver the best possible travel experiences to your clients.

With over 45 years of experience, LTA’s senior executives have managed successful regional travel agency organizations and served in various executive positions with Vacation.com prior to the founding of Leisure Travel Alliance in 2007.

Our diverse membership group of over 300 independent agencies from across the country has the experience and knowledge needed to provide consumers with access to high-quality, high-value leisure travel products.

Leisure Travel Alliance will provide:

  • Hands-on friendly and personable assistance that can only be found with smaller consortiums
  • One of the most productive, efficient and generous consumer marketing programs in the industry
  • Negotiated pricing with our 50+ preferred suppliers 
  • Ongoing education, training and networking
  • Products, pricing and marketing support that will help you outpace national competitors in your sphere of influence

While you receive:

  • Enhanced access to leading travel suppliers
  • Enhanced commissions with our preferred suppliers
  • Ongoing education, training and networking opportunities
  • Efficient travel technology tools
  • One-on-one support you need to ensure you run a successful travel business

Together, we will form a strong network of travel professionals who share best practices to make us successful in the travel industry!

For additional information, please see our sections on member benefits, executive profiles, travel suppliers and FAQs. If you are interested in joining or need more information, please fill out our online form and a representative will reach out to you.

I have been with LTA since the end of 2007. I have really appreciated that LTA feels like a family, that I am more than just a number on their membership list. I credit LTA in helping me to connect with other like-minded agencies throughout the years. I appreciate the personal relationships with the LTA staff, and all their support, the communication during current events, working to keep a top notch preferred supplier list and the emailing marketing tools.

Samarah Meil, OwnerAmarillo Travel Network

I have been a part of LTA since I started SunLover Travel in 2010. From the beginning, they have been instrumental in helping me achieve commission goals with vendors and providing resources to help my business continue to grow. I appreciate the "family" dynamic at LTA, and as an agency owner, it is refreshing to feel part of that family. I am thankful and grateful for everything LTA has done for me and my team over the years!

Whitney Norman, OwnerSunLover Travel

Leisure Travel Alliance has been a great partner for my agency for the past 9 years. Their family oriented organization focuses on vendor-agency relationships and they do everything in their power to promote and protect those of us in the travel industry. I owe the success of my agency to Leisure Travel Alliance and can always count on them for assistance and support as I grow my business.

Trish Hinds, Travel DesignerThe Travel Gals

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